Olay, originally Oil of Olay, was founded in South Africa by chemist Graham Wulff, in 1952. Known for their original pink beauty fluid there was little advertising and the product had slight variations in name depending on which country it was being sold in.
After various acquisitions, Proctor and Gamble purchased Olay in 1985 and in 1999 changed the name from Oil of Olay to Olay. Proctor and Gamble expanded the Olay line to include cleansers, toners, and other moisturizers. It is one of the top brands in their portfolio.